Elon Musk wants to commercialize Twitter. According to the New York Times, he plans to generate $1.3 billion in revenue from the social media platform.
The report also stated that Musk wants the tech giant to reach a revenue of $26.4 billion by 2028, which is five times more than the $5 billion generated in 2021. The world’s richest man wants to achieve his aim by reducing the company’s turnover from 90% to 45%, while leveraging licensing and data subscriptions to yield more funds.
Additionally, subscribers will be required to pay worth of $3 a month to enjoy a greater degree of personalization, this would include fascinating features that can increase subscribers’ interest in the social network.
Musk plans to attract 931 million Twitter users by 2028 (compared with 217 million as of the end of 2021) with 159 million people paying a monthly fee for access to Twitter Blue. According to the report, the target will be achieved by encouraging content creators on the platform with Bitcoin and Ether bonuses which provide beneficial properties to them.
There will be ads on the social media platform. An innovative plan which is fascinating has been made to integrate a new product referred to as “X” on the pitch deck. These are pointer alerts that could be a new tool to enable Twitter users to subscribe to an ad-free experience.
Elon Musk Could Push Twitter to new Heights
The report alleged that Musk’s previous investments, like Tesla and SpaceX, showed an innovative streak that could propel Twitter to new heights. However, his determination to make Twitter a haven for free speech has prompted fears that toxicity on the platform could worsen, with users allowed to spread abuse and conspiracy theories unchecked.
Violation of policy would be dispersed on social networks and this could result in huge damage. Nonetheless, the entrepreneur promised that the platform would have end-to-end encryption.